In today's interconnected world, organizations face the constant risk of crises that can significantly impact their reputation, operations, and stakeholder trust. Effective crisis communication is essential for navigating these challenges…
A logo serves as the face of a brand, making it essential for businesses to create a memorable and impactful design. A well-designed logo not only represents the brand's identity…
Her Excellency Josephine Nkrumah, former Chairperson of the National Commission for Civic Education and currently serving as the Resident Representative of ECOWAS in Liberia, was recently awarded an Honorary Doctorate…
Situated in the vibrant capital city of Accra, Kuvuki Beach has emerged as a popular destination for both locals and tourists seeking an idyllic retreat. This private beach is renowned…
Samuel Esson Jonah (Sam Jonah), born on 19 November 1949, is a highly accomplished Ghanaian businessman and the esteemed chancellor of the University of Cape Coast. With an illustrious career,…
In today's digital age, social media has become an integral part of our lives, and it plays a significant role in branding, marketing, and communication. When it comes to creating…
In today's fast-paced and interconnected world, corporate communication plays a pivotal role in shaping a company's image, fostering relationships with stakeholders, and driving business success. However, as technological advancements and…
Branding and consistent corporate messaging play a vital role in establishing a strong and recognizable identity for any organization. In today's competitive business landscape, where customers are bombarded with countless…
In Ghana and neighboring countries, TroTro is a popular mode of transportation that adds a unique charm to the streets. These privately owned minibus share taxis follow fixed routes and…
The Mamprusis are an ethnic group residing in northern Ghana and Togo. It is estimated that as of 2013, there were approximately 200,000 Mamprusis living in the Northern Regions of…
Sophia C. Apenkro is a Digital Strategist, Brand Consultant, and Brand Influencer interested and passionate about providing analysis, solutions, and general marketing expertise for brands and businesses that need a strong online presence. Read More…
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